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iPhone doubles world market share, outpaces rivals

Though still fourth among the top five mobile-phone players, Apple outshone its global rivals in the second quarter with skyrocketing shipment growth and a surge in market share, according to a new IDC report.

Released yesterday, IDC's report found that Apple shipped 20.3 million iPhones in the quarter, a leap of 142 percent from the 8.4 million shipped in the prior year's quarter. Among the top five vendors, Apple also saw the biggest jump in market share, capturing 5.6 percent of global mobile-phone shipments, compared with 2.6 percent a year ago.

In second place, Samsung saw an increase in shipments, though its market share remained flat. Like other vendors, the company was hit by lower demand for its feature phones. But it grabbed customers with its popular Galaxy smartphone lineup, particularly the Galaxy S II, which sold more than 5 million units in the three months following its debut.

Looking just at smartphones rather than at all mobile phones like IDC's report does, Samsung overtook Nokia in sales for the second quarter and may have outpaced Apple as well, according to Strategy Analytics analyst Neil Mawston.

Third-place LG saw a decline in both shipments and market share. The company downgraded its outlook for the year based on lower sales of feature phones, fewer new smartphone releases, and overall competition.

Finally, China's ZTE scored fifth place among the top vendors, increasing both shipments and market share. Although the company has typically been known for its simpler mobile phones, it has stepped up its smartphone game with such Android phones as the Blade and Racer .

Overall, the global mobile-phone market grew by 11.3 percent in the quarter as vendors shipped 365.4 million units, up from 328.4 million a year ago. Growth was actually less than IDC had forecast as a result of a 4 percent drop in shipments for feature phones, their first decline since the third quarter of 2009 and a sign of the ongoing shift to smartphones.

"For the overall market to grow by double digits year over year, despite the decline in feature phones, is testament to the strength of the global smartphone market," Ramon Llamas, an IDC senior research analyst said in a statement. "While this is not a new trend--smartphones have been the primary engine of growth for the last several quarters--it does mark something of a transition point, as demonstrated by the growing number and variety of smartphones featured in the vendors' portfolios.

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